MHA logos, content, and intellectual property usage policies

MHA logos, content, and intellectual property usage policies

I. Introduction

These policies outline the appropriate usage of Mental Health America’s* (MHA) logos, content, research, and intellectual property (IP). Any use outside of the permissions described here requires prior written consent. If your intended use is not covered in this policy, a request form is available at the bottom of this page.

Failure to comply with these policies may result in legal action.

*These are policies of Mental Health America national–not its affiliates. MHA has nearly 150 affiliates nationwide, each operating as independent non-profits to deliver direct services and conduct on-the-ground outreach in their communities.

II. Authorization to use MHA educational resources

MHA creates free and accessible campaigns and educational materials, including guides containing fact sheets, templates, and social media assets, to support mental health advocacy. When using MHA resources, you agree to the following conditions:

  1. Original Format: You may use guide materials in their original format for non-commercial, educational purposes without additional permission or attribution to MHA.
  2. Logo Use: You may not add your logo or remove MHA’s logo from materials without written permission.
  3. Customization: You may customize certain elements such as drop-in articles, proclamations, and social media posts to the extent they are designed to be customized and distributed. You may not remove MHA’s name, branding, or other attribution tags when customizing and distributing these materials. You may not alter fact sheets, worksheets, posters, or other content without permission.
  4. Excerpts: You may include excerpts from MHA educational materials in other educational materials, but you must credit MHA using the following format: [Year]. [Guide/resource name]. Mental Health America. [Campaign webpage, e.g., www.mhanational.org/mental-health-month].
  5. Distribution: PDF resources can only be linked directly to MHA's webpage or PDF link. They cannot be hosted on other sites, and we encourage linking to MHA resource webpages.
  6. Translation: Users may translate any excerpts or information that can be edited or adapted according to item 3 so long as the translations are accurate, adhere to the true nature of the content, and in no way stray from the source material’s original intent. If users wish to translate any fact sheets or worksheets, they should contact editor@mhanational.org.
  7. Commercial Use: Use of MHA educational materials for commercial, non-educational purposes is strictly prohibited. Use of MHA educational materials for commercial educational purposes requires prior written consent, except for the inclusion of credited excerpts within educational materials in accordance with item 4 above.

Additional notes:

  • Using MHA resources does not grant any rights beyond those stated. MHA retains copyright ownership.
  • Usage does not grant permission to use the MHA logo or imply partnership.
  • Usage does not imply MHA endorsement of your services, product, or organization.
  • MHA may modify these permissions at any time.

By using these materials, you acknowledge that you have read, understood, and agreed to these terms. Failure to comply may result in legal action.

*MHA affiliates may have access to exclusive materials for customization.

III. Authorization to use MHA research reports

MHA regularly publishes research reports, based on both proprietary as well as public data, to inform the public and policymakers. When using MHA reports, you agree to the following terms:

  1. Excerpts: You may reference MHA reports and reproduce limited excerpts for educational and academic purposes with proper citation: [Year]. [Report name]. Mental Health America. [Report webpage, e.g., www.mhanational.org/report].
  2. Digital Distribution: MHA reports must be accessed from its website. Hosting the PDFs elsewhere is prohibited.
  3. Print Distribution: Written permission is required for reprinting reports. Please complete the request form to start the process.

IV. Authorization to use MHA website content

All content on MHANational.org, including articles, images, and videos, is copyrighted by MHA or its partners. Use of this content without MHA’s written consent is prohibited. You must also adhere to the following:

  1. Prohibited Uses: Content may not be copied, altered, or distributed without prior consent.
  2. Web Crawling: Data scraping or web crawling is prohibited except by search engines for indexing purposes.
  3. Authorized Use: If you obtain written consent to use website content, the following apply:
    • Content must be used as-is for non-commercial purposes.
    • Any reproduction must include the notice: "Copyright © Mental Health America [year of publication]. All Rights Reserved" and a citation line.
    • MHA can revoke authorization at any time.

V. Authorization to use MHA social media content

  1. You may share, repost, or like MHA social media content on social media in its original form and using the native capabilities of the social media platform on which MHA originally posted the content.
  2. Altering MHA social media content for reuse is prohibited without prior written permission.
  3. Any other use, reuse, or distribution of MHA social media content is prohibited unless the activity is an approved educational use that complies with Section II above.

VI. Fundraising on behalf of MHA

As a nonprofit, MHA relies on grants, donations, and fundraising activities to fund its work. Please note that raising funds on behalf of MHA does not imply that MHA endorses you, your product, or your organization, and does not give you permission to use the MHA logo or branding.

VII. Unauthorized usage of MHA logo, products, and trademarked content

  1. MHA does not permit the use of its logos, name, or content in marketing, advertising, or promotional materials without written authorization and payment of applicable licensing fees.
  2. No one may use a name that is confusingly similar to MHA trademarks unless approved through the MHA affiliation process.
  3. Merchandise bearing MHA trademarks cannot be sold or distributed without prior approval and payment of applicable licensing fees.
  4. MHA can revoke any granted authorization or license, requiring immediate discontinuation of use.

VIII. Limitation of liability

  1. By using MHA’s website, you agree that you will hold harmless MHA and its officers, directors, employees, representatives and volunteers from all claims arising out of or related to your access or use of, or your inability to access or use, this site or the information contained in this site or other websites to which it is linked. This includes, but is not limited to: information or materials viewed or downloaded from this site or another website to which it is linked that appear to you to be or may otherwise be construed as obscene, offensive, defamatory, inaccurate, incomplete, or in violation of any proprietary right.
  2. In no event will MHA or the contributors of information to this site be liable to you or anyone else for any decision made or action taken by you based on such information or for any consequential, special or similar damages, even if advised of the possibility of such damages.

IX. Endorsements

By using MHA’s website, you acknowledge that the opinions and recommendations contained in this site do not necessarily reflect the views of MHA. MHA may provide links on the site to other websites that are not under the control of MHA. Links to external websites are provided for convenience and are not endorsements.

X. List of MHA trademarks

  • The Bell Seal for Workplace Mental Health
  • Mental Health America
  • MHA Mental Health America
  • MPower

XI. Authorization requests

To request permission to use MHA content or IP, complete this form and an MHA representative will be in touch regarding your request.